1ee Privacy Policy

1. Introduction

1ee ("we", "us", "our") operates the online gaming and sports betting platform accessible at 1ee.asia. As part of providing our services to players in Pakistan and other permitted jurisdictions, we collect and process certain personal information about you. This Privacy Policy explains what data we collect, why we collect it, how it is used, and the rights you have over your personal information.

1ee is committed to handling personal data responsibly and in accordance with applicable data protection standards. We do not sell your personal information to third parties. We do not share it with anyone outside the purposes described in this Policy unless required to do so by law or to provide the services you have requested.

This Policy should be read alongside our Terms & Conditions, which form part of your agreement with 1ee.

2. Data We Collect

1ee collects personal information in the following categories:

Category	Examples	When Collected
Identity Data	Full name, date of birth, CNIC number, nationality	Registration and KYC
Contact Data	Email address, Pakistani mobile number, residential address	Registration
Verification Documents	CNIC photo (front/back), selfie, proof of address	KYC verification
Financial Data	JazzCash/Easypaisa account, bank account details, transaction history	Deposits and withdrawals
Gaming Activity	Bets placed, games played, session duration, win/loss history	Active use of platform
Technical Data	IP address, browser type, device identifier, operating system	Every platform visit
Usage Data	Pages visited, click patterns, login timestamps	Active use of platform
Communications	Support emails, live chat transcripts, feedback submissions	When you contact us

We collect only the data that is necessary for the purposes described in this Policy. We do not collect sensitive personal data such as religious beliefs, racial origin, or medical records unless you provide such information voluntarily in a support communication.

3. How We Use Your Data

1ee uses your personal data for the following purposes:

• Account creation and management – to register your account, verify your identity, and maintain your 1ee profile
• Providing gaming and betting services – to process bets, deliver casino game results, and manage your PKR account balance
• Processing deposits and withdrawals – to handle transactions via JazzCash, Easypaisa, bank transfer, Visa/MC, and USDT
• KYC and compliance – to satisfy anti-money laundering (AML) obligations, age verification requirements, and fraud prevention
• Responsible gaming – to monitor gaming patterns, apply account limits, and implement self-exclusion requests
• Customer support – to respond to your queries, investigate complaints, and resolve disputes
• Platform security – to detect and prevent fraudulent activity, account takeovers, and abuse of promotional offers
• Marketing communications – to send you bonus offers, PSL betting promotions, and platform updates (only where you have consented or where permitted by applicable law)
• Legal obligations – to comply with regulatory requests, court orders, or law enforcement inquiries

4. Legal Basis for Processing

1ee processes your personal data under the following legal bases:

• Contract performance – processing your data is necessary to provide the services you have contracted for when creating a 1ee account and accepting our Terms & Conditions
• Legal obligation – certain processing is required by applicable law, including AML regulations and identity verification requirements
• Legitimate interests – 1ee has a legitimate interest in maintaining platform security, preventing fraud, and improving our services, provided these interests are not overridden by your rights
• Consent – for marketing communications and non-essential cookies, we rely on your explicit consent, which you may withdraw at any time

5. KYC and Identity Verification Data

As part of our compliance obligations, 1ee requires all account holders to complete a Know Your Customer (KYC) verification process before withdrawals are processed. This involves the collection and review of your Pakistani CNIC (front and back), a selfie verification image, and – for higher withdrawal amounts – a proof of address document such as a utility bill from K-Electric, SNGPL, LESCO, or PTCL, or a bank statement from HBL, UBL, Meezan Bank, or Bank Alfalah.

KYC documents are processed by 1ee's compliance team and, where used, by our third-party identity verification service providers operating under data processing agreements with 1ee. Your CNIC and selfie data is used solely for identity verification and anti-fraud purposes and is not used for any marketing or profiling activity.

KYC records are retained for a minimum of five (5) years from the date of account closure or last transaction, as required under anti-money laundering regulations.

6. Payment and Financial Data

When you make a deposit or withdrawal via JazzCash, Easypaisa, HBL, UBL, Meezan Bank, Bank Alfalah, Visa, Mastercard, or USDT, 1ee collects and stores the payment method details necessary to process the transaction. Full card numbers and mobile wallet PINs are never stored by 1ee – payment processing is handled via encrypted connections to our authorised payment processor partners.

Transaction records including amounts, timestamps, and payment method references are retained as part of your account record for compliance and dispute resolution purposes. 1ee does not share your payment details with any party other than the payment processor required to execute your specific transaction.

7. Sharing Your Data

1ee does not sell your personal data. We share data with third parties only in the following circumstances:

• Payment processors – to process JazzCash, Easypaisa, bank transfer, card, and cryptocurrency transactions
• KYC verification partners – to verify identity documents under AML and age verification requirements
• Game providers – limited technical data may be shared with casino game studios to provide games within the 1ee platform
• Fraud prevention services – to detect and prevent account abuse, bonus fraud, and suspicious transactions
• Legal and regulatory authorities – where required by law, court order, or regulatory instruction
• Professional advisors – lawyers, auditors, and consultants under strict confidentiality obligations

All third-party service providers engaged by 1ee are bound by data processing agreements requiring them to handle your personal data with at least the same level of protection as described in this Policy.

8. Data Retention

1ee retains your personal data for as long as necessary to fulfil the purposes for which it was collected, including:

• Account data is retained for the duration of your active account plus five (5) years following account closure
• Transaction records are retained for a minimum of five (5) years from the date of the transaction
• KYC documents are retained for a minimum of five (5) years from account closure or last transaction
• Support communications are retained for two (2) years from the date of the communication
• Technical and usage logs are retained for twelve (12) months

Where data is no longer required for any legitimate purpose and retention is not mandated by law, 1ee will securely delete or anonymise it.

9. Your Rights

Subject to applicable law, you have the following rights regarding your personal data held by 1ee:

• Right of access – to request a copy of the personal data 1ee holds about you
• Right to rectification – to request correction of inaccurate or incomplete personal data
• Right to erasure – to request deletion of your personal data where it is no longer necessary for the purpose it was collected, subject to legal retention requirements
• Right to restrict processing – to request that 1ee temporarily halt processing of your data in certain circumstances
• Right to data portability – to receive your personal data in a structured, machine-readable format where technically feasible
• Right to object – to object to processing based on legitimate interests, including direct marketing
• Right to withdraw consent – to withdraw consent for marketing communications or non-essential cookies at any time without affecting the lawfulness of prior processing

To exercise any of these rights, please contact 1ee at [email protected]. We will respond to verified requests within 30 days. We may need to verify your identity before processing a data rights request.

10. Cookies and Tracking Technologies

1ee uses cookies and similar tracking technologies to operate the platform and improve the user experience. Cookies used by 1ee include:

• Essential cookies – required for login session management, security, and core platform functionality. These cannot be disabled without impairing the service.
• Analytics cookies – used to understand how users navigate the platform, which pages are most visited, and where errors occur. Data is aggregated and anonymised.
• Preference cookies – to remember your language, display settings, and other customisation choices.
• Marketing cookies – used only where you have consented, to deliver relevant promotional content about 1ee's offers.

You may manage your cookie preferences through your browser settings. Disabling non-essential cookies will not affect your ability to use core 1ee features but may reduce personalisation.

11. Data Security

1ee implements appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, alteration, or disclosure. Measures include TLS encryption for all data in transit, encrypted storage for sensitive documents, access controls limiting employee access to personal data on a need-to-know basis, and regular security assessments of our systems.

While 1ee takes data security seriously, no internet-based service can guarantee absolute security. You are responsible for maintaining the confidentiality of your 1ee account credentials and for using strong, unique passwords and two-factor authentication where available.

12. Children and Minors

The 1ee platform is strictly for adults aged 18 and over. 1ee does not knowingly collect personal data from individuals under 18 years of age. If we become aware that a minor has registered an account or provided personal data, we will immediately suspend the account, delete the data, and, where appropriate, notify relevant authorities.

If you believe a minor has accessed the 1ee platform using your or another person's credentials, please contact us immediately at [email protected].

13. Changes to This Policy

1ee reserves the right to update this Privacy Policy at any time. Material changes will be notified to registered users via the email address on file at least 7 days before taking effect, unless immediate changes are required by law. The "Last updated" date at the top of this Policy will reflect the most recent revision. Your continued use of the 1ee platform following notification of a revised Policy constitutes your acceptance of the changes.

14. Contact Us

For privacy-related queries, data rights requests, or to report a concern about how 1ee handles your personal data, please contact us at:

Email: [email protected]

Please include "Privacy Request" in your subject line and your registered account email. We aim to respond within 30 calendar days. For account closure requests related to privacy concerns, include "Account Closure" in your subject line.